40 Plus: Got Branding? Make Your Candidacy POP! with Shira Harrington

Event details

  • Monday | January 11, 2016
  • 9:30 am
  • 40Plus of Greater Washington - Conference Room, 1718 P Street, NW, Suite T2, Washington, DC 20036

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Got Branding? Make Your Candidacy POP! with Shira Harrington

40Plus Conference Room***(Doors open at 9:30 for networking and the program starts promptly at 10:00.)

Date: Mon, January 11, 2016 9:30 AM

Directions to 40 Plus

The last of a 4-part series with Shira Harrington

Got Branding?

Make Your Candidacy POP!

In This Talk We Will Discuss:

Starbucks. Google. Nike. You can envision their logos in your head, right? These recognizable brands all promise an experience based on a unique value proposition (UVP.)

They have determined what sets them apart and they promote that brand…consistently. As a job seeker, what’s your personal brand?

In a sea of competition, you need to clearly broadcast your value to the right audiences.

Knowing WHO you want to serve, HOW you want to serve and even WHY you want to serve, can help you focus a targeted message that compels your target employer to say, “YOU are who we need to hire!”

About The Presenter:


Shira Harrington

Founder & President of Purposeful Hire, Inc. is a passionate career coach and recruiter helping job seekers and employers find their higher purpose together.

With a keen understanding of the “new normal” in today’s job marketplace, Shira supports job seekers in their quest for an optimal career path, create branded resumes and LinkedIn profiles, develop networking strategies and prepare for engaging interviews. She regularly speaks at 40Plus, Beltway Job Search Partners, and the Career Network Ministry.

Contact The Speaker

Shira Harrington
Founder & President
Purposeful Hire, Inc.



T: 703-508-9573 (mobile)



When business goals and careers goals align, employees are motivated to succeed. Purposeful Hire intentionally connects job seekers and employers through career consulting, executive recruiting and generational diversity training. The philosophy is simple: for every hire, there is a purpose. Let’s find yours together.

Plan to join us after the meeting for networking.  Many of us carry our conversations to lunch at the nearby Brookings Institution.

Attire is business casual, recruiters are often present, so we ask all Monday Speaker attendees to contribute to the professional standards and objectives of this important networking meeting.

Doors open at 9:30 for networking and the program starts promptly at 10:00.

40Plus of Greater Washington
1718 P Street, NW, Suite T2
Washington, DC 20036

near the DuPont Circle Metro, use the South exit

Directions to 40Plus

40Plus of Greater Washington
Empowering Experienced Professionals
for Successful Career Transitions