Ric Dragon is an artist and musician, and marketing and business consultant. He was formerly the founder and CEO of two marketing firms. In addition to having authored Social Marketology, a book on social media marketing published by McGraw Hill, he was a featured speaker at over a hundred events around the world. He has been an adjunct professor of marketing at NYU, as well as a guest lecturer at several other universities in the US. Dragon´s painting studio is currently located in Bogotá, Colombia, where he also occasionally performs in concerts of Handpan percussion.